SWOT and Sales Activities – Plan for 2014

business development, business strategy, entrepreneuralism, female entrepreneurs, networking, sales, self improvement, small business, strategic planning, women owned small business, Macon Georgia

ac·tion  noun \ˈak-shən\

:  the bringing about of an alteration by force or through a natural agency

:  the manner or method of performing

ac·tive  adjective \ˈak-tiv\

: doing things that require physical movement and energy

: characterized by action rather than by contemplation or speculation <an active life>

ac·tiv·i·ty  noun \ak-ˈti-və-tē\

:  the quality or state of being active

:  vigorous or energetic action :  liveliness

:  something that is done as work or for a particular purpose

strategy in business; sales leads; sales prospecting; SWOT; strategic planning; strategic management; sales executive; business and strategy;I had big fun at the Greater Macon Women Business Owners meeting last week.  We had a great taste of Italy at the Buca de Beppo restaurant in Macon, Georgia.  I gave a short talk about activities that women in business can plan to pursue in 2014.  We also talked about the importance of conducting a Self SWOT analysis and having a facilitated SWOT analysis of our businesses done.  I serve as a facilitator!  Lastly, I gave the ladies a worksheet for tracking Sales Activities.

I think that all too often business owners that struggle look to others to rescue them.  The owners pout and justify their poor performance by saying it simply is not their time or season; or they are upset that someone did not bring them into some work.  I bet if you really looked at how active they are in business development, their level of activity would be pretty low.  Business development activities need to be performed daily – – rather than when the work runs out and it is too late.  The level of activity needs to be vigorous, energetic, lively, and with the purpose of achieving real, measurable goals.  Read more and Get the SWOT and Sales Activities Worksheet!

 

by Clovia Hamilton, President

Lemongrass Consulting, Inc.

All Rights Reserved. Copyright © 2005-2013 Lemongrass Consulting, Inc.

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